Overview on Vittoria Group
We produce and sell tyres, tubulars and inner tubes for bicycles. With an annual production of over 7 million tyres, we are among the largest operators in the sector. As a Group, we are the owners of the "Vittoria" brand for road and mountain bike tires and we distribute third-party bicycle accessories worldwide.
Our values and mission
Our purpose is to bring new experiences to riders. Our mission is to make the most advanced bicycle tires in the world. To do that, we focus on Innovation, Sustainability, and Distinctiveness. Innovation, as it allows us to deliver to our customers high-quality and high-performance products. Sustainability, as we know that cycling is the greenest form of transportation, yet tires are not ‘green’ per se. Distinctiveness, since we outperform our competitors for grip, durability, speed, and puncture resistance.Now you know why we relentless pursuit the next technology, the next design, the next material and the next level of performance.
THE RIDE AHEAD
Our motto, The Ride Ahead, embodies the concept of continuously raising the bar. We do not only produce tires, we want to make a difference to our riders’ experience. We use a language that is optimistic, passionate, expert and curious, to create synergies with all our stakeholders.
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